Households View Housing as a Good Investment Versus Stocks

Trends
Published

A recent study by the Federal Reserve Bank of New York found that most households view housing as a good investment in comparison to the stock market.

When asked to choose between investing in a rental property or the overall stock market, more than 50% of the households recommended housing in all three administrations of the New York Fed survey, which was run in February 2020 (largely before the COVID-19 outbreak in the United States), October 2020 and February 2021.

Another question asks whether a young couple should buy a primary residence or invest in the stock market and the preference for housing is much stronger in this response with more than 90% of the survey respondents choosing to buy a home.

In selecting housing as a better investment over the stock market, most survey respondents cited “desired living environment and provides stability,” “housing prices less volatile,” and higher house prices as their primary reasons. Fewer respondents selected any of the other reasons, including for example, saving from rent, stability, locking in housing costs, and the amortization schedule as a commitment device for saving.

View further analysis from the survey.

Subscribe to NAHBNow

Log in or create account to subscribe to notifications of new posts.

Log in to subscribe

Latest from NAHBNow

Safety

Dec 16, 2025

How to Prevent Impaired Driving During the Holiday Season

This December, join NAHB in recognizing National Drunk and Drug Impaired Driving Prevention Month and learn how to prevent the devastating consequences that result from impaired driving.

Fall Leadership Meeting

Dec 16, 2025

AI Trends, Economic Outlook and More from 2025 Fall Leadership Meeting

NAHB members who were unable to join us in Denver this November for the leadership meetings at the 2025 Fall Leadership Meeting can watch some of the highlights, including a keynote presentation on AI's impact on home building, an economic update from NAHB's chief economist and more.

View all

Latest Economic News

Economics

Dec 16, 2025

Job Market Shows Signs of Cooling in November

In November, job growth slowed, and the unemployment rate rose to 4.6%, its highest level in four years. At the same time, job gains for the previous two months (August and September) were revised downward. The November’s jobs report indicates a cooling labor market as the economy heads into the final month of the year.

Economics

Dec 15, 2025

Builder Sentiment Inches Higher but Ends the Year in Negative Territory

Builder confidence inched higher to end the year but still remains well into negative territory as builders continue to grapple with rising construction costs, tariff and economic uncertainty, and many potential buyers remaining on the sidelines due to affordability concerns.

Economics

Dec 11, 2025

Homeownership Rate Inches Up to 65.3%

The latest homeownership rate rose to 65.3% in the third quarter of 2025, according to the Census’s Housing Vacancy Survey (HVS).