Promote Construction Trade Careers with New Videos from NAHB

Workforce Development
Published
Contact: Greg Zick
[email protected]
AVP, Workforce Development
(202) 266-8493

To help recruit the next generation of residential construction professionals, NAHB has updated its short videos promoting various trade careers and added three new ones that HBAs, home builders, and trade contractors can use to spread the word about the rewarding careers available in home building.

Many jobs in residential construction pay the equivalent – if not more – than jobs requiring similar experience levels and a college degree. Residential electricians, for example, earn an average of $61,000+ in the United States. And these careers begin with no or minimal student loan debt.

NAHB has updated its videos promoting the six most common trades and added three more: drywall installation, welding, and building systems technician.

The home building industry needs more skilled trades professionals to meet the demand for new homes and it’s up to us to get the word out about these career paths. Even as we’re entering a period of economic easing, all projections show continued strong demand for new housing, making home building a stable and lucrative career choice.

Access all nine videos on the Careers in Construction Trades video page on nahb.org, or on the NAHB YouTube channel in this playlist. Watch the welding video below for an example of the videos and spread the word in your local community.

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