Protect Your Business: Never Underestimate the Importance of Strong Passwords

Legal
Published

May 4 is World Password Day, created by Intel several years ago to raise awareness about the importance of strong passwords and to promote better password habits. Passwords are critical gatekeepers to your (and your clients’) digital information, business records and identities.

Use today to review your password practices to ensure your first line of defense in your company’s cybersecurity plan is strong.

What are some good password practices? Here are several, courtesy of the Federal Trade Commission:

  • Make your password long, strong and complex. That means at least twelve characters, mixed with uppercase and lowercase letters, numbers and symbols. Avoid common words, phrases or information in your passwords.
  • Don’t reuse passwords used on other accounts. Use different passwords for different accounts so that if a hacker compromises one account, they can’t access other accounts.
  • Use multi-factor authentication, when available. For accounts that support it, two-factor authentication requires both your password and an additional piece of information to log in. The second piece could be a code sent to your phone, or a random number generated by an app or token. This protects your account even if your password is compromised.
  • Consider a password manager. Most people have trouble keeping track of all their passwords. Consider storing your passwords and security questions in a reputable password manager, an easy-to-access application that stores all your password information. Use a strong password to secure the information in your password manager.
  • Select security questions only you know the answer to. Many security questions ask for answers to information available in public records or online, like your zip code, mother’s maiden name, and birth place. That is information a motivated attacker can obtain. Don’t use questions with a limited number of responses that attackers can easily guess – like the color of your first car.
  • Change passwords quickly if there is a breach. If you receive a notification from a company about a possible breach, change that password and any account that uses a similar password immediately.

For more information on keeping your information secure visit NAHB’s data privacy and cybersecurity resources.

 

Subscribe to NAHBNow

Log in or create account to subscribe to notifications of new posts.

Log in to subscribe

Latest from NAHBNow

Education | Education at IBS
Sep 10, 2026
13 IBS Education Presentation Replays Now Available

To help industry professionals stay ahead of residential construction trends and bring actionable ideas to their businesses, NAHB is offering members exclusive access to the most valuable IBS Education sessions from the 2026 show.

Sustainability and Green Building
Sep 10, 2026
How to Use the 2025 NGBS to Build Your Business and Your Brand

As the National Green Building Standard (NGBS) becomes more widely recognized at the federal, state and local levels, it becomes an increasingly valuable tool to help home builders grow their business and engage with clients. Here’s how home builders can benefit from using the latest edition of NGBS.

View all

Latest Economic News

Economics
Sep 10, 2026
Energy Prices Rise Again in August

Residential building material prices, excluding energy, rose 0.2% in August and were up 5.1% from a year ago. Energy prices rose sharply in August, as prices for energy inputs to residential construction rose 6.6% over the month.

Economics
Sep 09, 2026
Mortgage Applications Decline for Sixth Straight Month in August

Mortgage application activity continued to decline in August as elevated US treasury yields pushed mortgage rates higher. The Mortgage Bankers Association’s (MBA) Market Composite Index, a measure of total mortgage application volume, declined 3.2% month-over-month in August on a seasonally adjusted basis, marking the sixth consecutive monthly decline.

Economics
Sep 09, 2026
Who Are NAHB’s Builder Members?

The National Association of Home Builders (NAHB) conducts an annual census to better understand the composition and characteristics of its members. In 2025, 35% of NAHB’s membership was comprised of builder members—single-family and multifamily builders, residential and commercial remodelers, commercial builders, land developers, and manufacturers of modular/panelized/log homes.