Protect Your Business: Never Underestimate the Importance of Strong Passwords

Legal
Published

May 4 is World Password Day, created by Intel several years ago to raise awareness about the importance of strong passwords and to promote better password habits. Passwords are critical gatekeepers to your (and your clients’) digital information, business records and identities.

Use today to review your password practices to ensure your first line of defense in your company’s cybersecurity plan is strong.

What are some good password practices? Here are several, courtesy of the Federal Trade Commission:

  • Make your password long, strong and complex. That means at least twelve characters, mixed with uppercase and lowercase letters, numbers and symbols. Avoid common words, phrases or information in your passwords.
  • Don’t reuse passwords used on other accounts. Use different passwords for different accounts so that if a hacker compromises one account, they can’t access other accounts.
  • Use multi-factor authentication, when available. For accounts that support it, two-factor authentication requires both your password and an additional piece of information to log in. The second piece could be a code sent to your phone, or a random number generated by an app or token. This protects your account even if your password is compromised.
  • Consider a password manager. Most people have trouble keeping track of all their passwords. Consider storing your passwords and security questions in a reputable password manager, an easy-to-access application that stores all your password information. Use a strong password to secure the information in your password manager.
  • Select security questions only you know the answer to. Many security questions ask for answers to information available in public records or online, like your zip code, mother’s maiden name, and birth place. That is information a motivated attacker can obtain. Don’t use questions with a limited number of responses that attackers can easily guess – like the color of your first car.
  • Change passwords quickly if there is a breach. If you receive a notification from a company about a possible breach, change that password and any account that uses a similar password immediately.

For more information on keeping your information secure visit NAHB’s data privacy and cybersecurity resources.

 

Subscribe to NAHBNow

Log in or create account to subscribe to notifications of new posts.

Log in to subscribe

Latest from NAHBNow

Material Costs
Aug 24, 2026
U.S.-Canada Trade Tensions Add to Market Uncertainty

The escalating U.S.-Canada trade dispute is a setback for residential construction. Talks between the two countries collapsed last Friday, and President Trump proceeded with his threat to impose 50% tariffs on about $20 billion in Canadian goods.

IBS | Remodeling
Aug 24, 2026
Invisible Upgrades Key to Performance Goals of IBS 2027 Show Home

A full-scale reinvention of a dated, luxury home is well underway for The New American Remodel 2027. Much of the recent work has focused on changes that won't be visible once the project is finished but are critical to its lofty, high-performance goals.

View all

Latest Economic News

Economics
Aug 24, 2026
Second Quarter 2026 Multifamily Construction Data

According to NAHB analysis of quarterly Census data, the count of multifamily, for-rent housing starts increased year-over-year during the second quarter of 2026.

Economics
Aug 24, 2026
Cost of Materials Rises, Especially for Smaller Builders

Material costs increased by 6.7% over the previous year, according to results from the survey for the July 2026 NAHB/Wells Fargo Housing Market Index (HMI).

Economics
Aug 21, 2026
State-Level Employment Situation: July 2026

The labor market continued to lose momentum in July, with total nonfarm payroll employment declining nationally and employment gains becoming more limited across states.