Learn How Photography Can Benefit Your Business
Advanced camera features of today’s cell phones and tablets can make even the least tech-savvy person feel like a competent photographer. Although there is often value in hiring a professional photographer for certain projects, there are many opportunities — and reasons — for business owners to regularly take photos on the jobsite.
In one of the latest additions to BizTools, NAHB’s member-exclusive library of business management tips and strategies, NAHB member and ZenHammer CEO Edwin Williams explains how quality construction photography can benefit a business.
“Photographs are an integral part of documentation for any contractor. And taking photos of your work throughout the project will pay dividends in many ways,” writes Williams, who serves on NAHB’s Business Management and Information Technology committee.
The key is to keep your current and prospective clients in mind when taking photos. Consider which specific features, angles and lighting are needed so that the quality of your work stands out.
Consistently taking photos can also serve as a form of documentation in the event of a jobsite incident. Williams writes that when accidents happen, “you can breathe more easily knowing that there will be no guesswork involved thanks to your photographic records.”
As a member benefit, NAHB members can read Williams’ full article in BizTools for free (login required).
Latest from NAHBNow
A working paper from researchers at the University of Alabama concludes that when a jurisdiction adopts new residential building codes, it has no effect on the sales prices of homes. But a close technical review reveals that the study’s policy conclusions go well beyond what its analysis can establish.
At its recent meeting during the NAHB Fall Leadership Meetings, the NAHB Legal Action Committee reviewed seven requests for Legal Action Fund assistance and recommended assistance in six.
Latest Economic News
The latest homeownership rate reached 65.5% in the third quarter of 2026, according to the Census’s Housing Vacancy Survey (HVS). While this was a modest quarterly decrease, the broader picture continues to reflect significant affordability challenges.
The Federal Reserve maintained the federal funds rate at a target range of 3.75% to 4% at the conclusion of its October policy meeting. Approved by a 10–2 vote, the decision followed September’s quarter-point increase. Federal Open Market Committee members Lisa Cook and Beth Hammack dissented, supporting another 25-basis-point increase for October.
High mortgage rates and economic uncertainty continued to keep potential home buyers on the sidelines and constrain new home sales in September. New home sales declined from August and remained below year-ago levels, with year-to-date sales also lagging for 2025.